Commercial signage

Anglian Home Improvements, Flagship Showroom Signage

Founded in 1966, Anglian Home Improvements has grown to be the UK market leader in the replacement window industry, employing over 5,000 workers across the country and fitting over half a million products each year.

For many years Identity's Events division has delivered Anglian’s exhibition stands, and more recently Identity was tasked to supply and install four bespoke external powder coated tray signs with CNC logo cut outs as part of a complete refit at the new Anglian Flagship Showroom in Norwich.

As this building originally housed a car dealership our design team decided to adopt a gold theme. The signs were sized and placed to take advantage of the unique shape and location of the showroom.

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20

Anglian Events are managed across the UK each year by Identity

External signage was the final item to install for rebranding

Oncee the internal refit was completed the external signage was the last item to install as the rebranding was part of a new launch event that was to be kept secret from the public and press. This gave us the unfortunate task of fitting the signs on a freezing winter’s night and in three inches of snow!

Extreme Weather

As you can see from the images, the effort was worth it, and at the launch party we were congratulated by the Head of Marketing for our bold use of colour which ensured that the brand stood out, whilst at the same time being sympathetic to the existing building design.

Our wider service

In addition to graphics and signs, Identity Events manage Anglian’s exhibition portfolio throughout the year – a total of 20 events across the UK.

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1 million

Customers makes Anglian one of the UK's leading home improvement companies.

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